Thank you for taking the time to review my portfolio. More writing samples are available upon request. Joanne Contino jocontino@gmail.com |
Announcing the Launch of the 2012 BlueTermSM Enhancements On July 2, 2012, innovative product enhancements were introduced for BlueTerm1 setting it apart in the industry with new levels of flexibility and expanded customization options to provide affordable coverage that’s right for each customer. BlueTerm enhancements will include: • Flexible term periods – The customer can now choose any coverage period from 10 to 30 years – that’s 21 different term periods. For example, if a 38 year old wants coverage to age 65, the customer can select a 27 year term period. No need to round up the coverage to 30 years with its higher premium or round down and expose the customer to the risk of the coverage ending too soon. • Customized protection – Multiple, customized coverage term periods can be added to the base policy through new Primary Term Riders. With the new Primary Term Rider (PTR), BlueTerm can be customized with up to five additional coverage periods to meet specific shorter-term protection needs, such as, covering housing expenses and college tuition. The added coverage periods expire as the needs end to give the customer the amount of coverage they need at different times of their life. This feature enhances the value to customers who only pay for the additional coverage during the specified coverage period. “Total Coverage Pricing” – BlueTerm with customized protection offers significant premium savings potential with a new innovative approach for determining premiums known as “Total Coverage Pricing.” • Premiums for each coverage level are based on the rate band for the total coverage on the primary insured of the policy. • Bluestate has a patent pending for this new pricing approach. • Competitive pricing in line with other career companies. Comparison: BlueTerm with Level Term Protection vs. BlueTerm with Customized Protection BlueTerm’s basic straightforward, affordable and flexible features have not changed. The new enhancements will reinforce these basic features while also providing producers with the opportunity to offer a unique term life insurance product that can be customized for the specific needs of each of their customers. Producers have the option of offering BlueTerm with Level Term Protection or BlueTerm with Customized Protection to their customers. Potential savings for customers who: • Customize their policies to lower costs as their needs decline • Select the most affordable coverage to fit their time frame without buying more than they need • Take advantage of the Auto/Life Discount2 if they are eligible for it Increased opportunities for producers: • Be one of the first producers in the country to offer a Term product with the flexible term periods and customized protection that these BlueTerm enhancements will provide. • Receive the Auto + Life Incentive bonus3 by adding this policy to a new auto customer by July 31, 2012. See Auto + Life Incentive for details. • BlueTerm enhancements could help you write more BlueTerm policies which will help you meet your 2012 AF policy goals. Eclipse Software Eclipse illustration software is now available for download to help you become familiar with the BlueTerm enhancements. The pre-release software will automatically switch to normal mode on July 2, 2012 for approved states. BlueTerm Marketing Materials – Now Available • New and updated BlueTerm marketing materials are now available for ordering through Materials Ordering and Distribution (MOD). To view a listing of all BlueTerm materials, visit MOD and search on the key word “BlueTerm”. • Click here for the updated Marketing Toolkit Overview (MTO) that has links to the new and updated marketing materials available electronically on accessBluestate.com. Re-Issue Rules allow eligible BlueTerm policyholders to receive a lower rate without additional underwriting. According to the Re-Issue Rules, BlueTerm Policyholders whose application date is between May 15, 2012 and July 1, 2012, and whose rate will be lower with the new BlueTerm 2012 rates will be eligible to have their policy re-issued without additional underwriting. How will eligible BlueTerm policyholders receive the lower rate? • A letter, explaining the re-issue steps, will be sent to eligible policyholders whose rate would be lower with the new BlueTerm 2012 rates. • Their agent will be copied on the letter and will be the contact reference for the customer seeking the lower rate or increased coverage. • Customers who receive the letter and follow the re-issue steps will have their policy re-issued to receive the new BlueTerm 2012 rates without additional underwriting. If you have questions regarding the enhanced BlueTerm product, please contact your Bluestate Financial Wholesaling Team at (800) 856-0934. Links to information on BlueTerm enhancements: Click here to view the Transition Rules. Click here to view the Re-Issue Rules. Click here to view the Marketing Toolkit Overview (MTO) 1 The revised BlueTerm (2012) has been approved in all states and territories except Washington. BlueTerm (2009) will continue to be sold there until it is approved. 2 Auto/Life Discount may not be available in all states. 3 Bonus is paid on each eligible policy starting with the third life policy written. BlueTerm SM is a term life insurance policy issued by Washington Benefit Life Company, New York, NY, a wholly owned subsidiary of Bluestate Life Insurance Company, Schaumburg, IL. This policy has exclusions, limitations, and terms that may affect coverage, renewal, cancellation, termination, or other contractual rights and benefits. All guarantees are based upon the claims-paying ability of Washington Benefit Life Company. Bluestate Life Insurance Company is not responsible, as parent, for the obligations of Washington Benefit Life Company. |